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Image of Understanding Bussiness.

Text

Understanding Bussiness.

Nickels, Bill. - Personal Name; McHugh, Jim. - Personal Name; McHugh, Susan. - Personal Name;

Understanding Business" by Nickels, McHugh, and McHugh has been the number one textbook in the introduction to business market for several editions for three reasons: the commitment and dedication of an author team that teaches this course and believes in the importance and power of this learning experience; we listen to our customers; and, the quality of our supplements package. We consistently look to the experts - full-time faculty members, adjunct instructors, and of course students - to drive the decisions we make about the text itself and the ancillary package. This title includes a series of focus groups, symposia, as well as full-book, single-chapter, revised manuscript reviews of both text and key ancillaries. It also includes stories of more than 600 professors, with their insights and experiences that are evident on every page of the revision and in every supplement. As teachers of the course and users of their own materials, the author team is dedicated to the principles of excellence in business education.

From providing the richest most current topical coverage to using dynamic pedagogy that puts students in touch with today's real business issues, to creating groundbreaking and market-defining ancillary items for professors and students alike, "Understanding Business" leads the way.


Ketersediaan
49782 C.4658.3 NIC ULibrary Lantai 2Tersedia
Informasi Detil
Judul Seri
-
No. Panggil
658.3 NIC U
Penerbit
Americas, New York, NY, 10020. : The McGraw-Hill Companies, Inc.., 2010
Deskripsi Fisik
569 hlm.
Bahasa
English
ISBN/ISSN
978-0-07-131410-7
Klasifikasi
658.3
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
9
Subyek
Bisnis
Bussiness.
Info Detil Spesifik
-
Pernyataan Tanggungjawab
-
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Tidak tersedia versi lain

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