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Strategic Management in Action (International Edition)

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For undergraduate and graduate courses in Strategic Management.
Strategic Management in Action, 4/e, clearly illustrates the most current strategic management practices today by presenting theories, ethical dilemmas, and unique strategies of real managers and organizations in action.
Features
For undergraduate and graduate courses in Strategic Management.
Strategic Management in Action, 4/e, clearly illustrates the most current strategic management practices today by presenting theories, ethical dilemmas, and unique strategies of real managers and organizations in action.
What is key to understanding competitive advantage? How do you collect and present information about the latest strategies and management practices in organizations in the classroom?
This book illustrates strategic managers and strategic management in action by describing real managers and real organization using strategic management. Examples are featured throughout the chapters in various boxed features:
Strategic Managers in Action boxes: These boxes describe organizations and the unique strategies they are using.



Strategic Management in Action - Global Perspective boxes: Features that describe global organizations and the unique challenges they're facing and strategies they are using.

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Ketersediaan

48298 C.4

658.401 2 COU S

Library Lantai 3

Tersedia

Informasi Detil

Judul Seri

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No. Panggil

658.401 2 COU S

Penerbit

USA : Pearson., 2008

Deskripsi Fisik

368 hlm.

Bahasa

Indonesia

ISBN/ISSN

978-0-13-157987-3

Klasifikasi

658.401 2

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

4

Subyek

Management
Manajemen

Info Detil Spesifik

-

Pernyataan Tanggungjawab

-

Versi lain/terkait

Lampiran Berkas

Komentar

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