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Strategic Management: Concepts and Cases

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David’s Strategic Management offers a skills-oriented, practitioner perspective that has been updated with modern cases to reflect current research and strategy.

This text covers strategy formulation issues such as business ethics, global vs. domestic operations, vision/mission, matrix analysis, partnering, joint venturing, competitive analysis, and includes a brand new cohesion case on the Walt Disney Company.

For management professionals, small business owners and others involved in business.

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Ketersediaan

48304 C.5	658.401 2 DAV	Library Lantai 3	Tersedia
48302 C.3	658.401 2 DAV	Library Lantai 2	Tersedia

Informasi Detil

Judul Seri

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No. Panggil

658.401 2 DAV

Penerbit

New Jersey07458 : Pearson Education, Inc.., 2009

Deskripsi Fisik

326 hlm.

Bahasa

English

ISBN/ISSN

978-0-13-501320-5

Klasifikasi

658.401 2

Tipe Isi

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Tipe Media

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Tipe Pembawa

-

Edisi

12

Subyek

Management
Manajemen

Info Detil Spesifik

-

Pernyataan Tanggungjawab

-

Versi lain/terkait

Lampiran Berkas

Komentar

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