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Electronic Commerce A Managerial Perspective 2010

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Electronic Commerce provides a thorough explanation of what EC is, how it’s being conducted and managed, and how to assess its major opportunities, limitations, issues, and risks–all in the social-computing business environment. Overview of Electronic Commerce; E-Marketplaces: Mechanisms, Tools, and Impacts of E-Commerce; Retailing in Electronic Commerce: Products and Services; Consumer Behavior, Market Research, and Advertising; B2B E-Commerce; E-Supply Chains, Collaborative Commerce, and Corporate Portals; Innovative EC Systems: E-Government and E-Learning to Consumer-to-Consumer Commerce; Mobile Computing and Commerce and Pervasive Computing; The Web 2.0 Environment and Social Networks; E-Commerce Fraud and Security; Electronic Commerce Payment Systems; Fulfilling E-Commerce Orders and Other EC Support Services; E-Commerce Strategy and Global EC; Economics and Justificat

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Ketersediaan

49065-C.7

621.381.95 TUR E

Library Lantai 3

Sedang Dipinjam (Jatuh tempo pada2025-09-05)

Informasi Detil

Judul Seri

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No. Panggil

621.381.95 TUR E

Penerbit

New Jersey : Prentice Hall., 2010

Deskripsi Fisik

737 hlm

Bahasa

English

ISBN/ISSN

978-0-13-610036-2

Klasifikasi

621.381.95

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subyek

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Info Detil Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

Komentar

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