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Fernando Trias De Bes Wining At Innovation

Innovation is a responsibility normally assigned to R&D departments but this is not enough. Companies need a systematic framework so innovation can occur at different levels of the organization. The world's leading expert in marketing and innovation Philip Kotler, and Fernando Trias de Bes together present a revolutionary model for innovation.

Ketersediaan
66983 C.4658.406 3 DEB WLibrary Lantai 2Tersedia
66982 C.3658.406 3 DEB WLibrary Lantai 2Tersedia
Informasi Detil
Judul Seri
-
No. Panggil
658.406 3 DEB W
Penerbit
New York 10010 : Palgrave Macmillan.,
Deskripsi Fisik
272 hlm
Bahasa
English
ISBN/ISSN
978-0-230-34343-6
Klasifikasi
658.406 3
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subyek
innovation
Info Detil Spesifik
-
Pernyataan Tanggungjawab
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Tidak tersedia versi lain

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