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Image of Business : An Integrative Approach

Text

Business : An Integrative Approach

Fry, Fred L. - Personal Name; Stoner, Charles R. - Personal Name; Hattwick, Richard E. - Personal Name;

This text is far superior to others. --Bob Muir, Coastal Carolina Community College
The primary reason I chose to use the Fry book was the fact it is organized quite differently than the other Intro books I had seen... . I think the authors have done an excellent job of developing an integrated text. Kitty Campbell, Southeastern Oklahoma State University

Highly-lauded in its first edition, Frys Introduction to Business: An Integrated Framework builds on its tremendous success with the forthcoming second edition. His text is specially designed for an emerging portion of the Introduction to Business teaching community who prefer to take an integrated approach to the material. Rather than approach the material from a traditional or functional standpoint, such as presenting marketing, management, and finance as separate entities or chapters, this text presents them as an integrated whole. The framework captures how businesses really work in todays world, and brings functions and processes together.


Ketersediaan
59626 C.2658 FRY BLibrary Lantai 3Tersedia
59627 C.3658 FRY BLibrary Lantai 3Tersedia
59628 C.4658 FRY BLibrary Lantai 3Tersedia
60461 C.5658 FRY BLibrary Lantai 3Tersedia
60462 C.6658 FRY BLibrary Lantai 3Tersedia
Informasi Detil
Judul Seri
-
No. Panggil
658 FRY B
Penerbit
United State of America : McGraw-Hill., 2000
Deskripsi Fisik
567 hlm.
Bahasa
English
ISBN/ISSN
0-07-236767-9
Klasifikasi
658
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
2
Subyek
Business
Info Detil Spesifik
-
Pernyataan Tanggungjawab
-
Versi lain/terkait

Tidak tersedia versi lain

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