Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Create profitable brand strategies by building, measuring, and managing brand equity Kevin Lane Keller is recognized as one of the international leaders in the study of strategic brand managemen…

Indikator Kinerja Utama (IKU)

“Jika anda dapat mengukur kinerja, maka anda akan mudah mengelolanya,Jika anda mudah mengelolanya, maka anda akan mudah mencapai tujuan” Banyak manajemen yang kurang paham dalam menentukan I…

Strategic Management: Creating Competitive Advantages

Offers a treatment of traditional topics in strategic management. This text provides coverage of contemporary topics such as digital and internet strategies, innovation and corporate entrepreneursh…

12 The Elements of Great Managing

12: The Elements of Great Managing is the 2006 sequel to 1999's First, Break All the Rules, written by Marcus Buckingham and Curt Coffman. Based on Gallup's proprietary Q12 survey from the mid-1990…

production and operations management

Edisi

-

ISBN/ISSN

0-07-243288-8

Deskripsi Fisik

213 hlm

Judul Seri

-

No. Panggil

658.403 4 SHU P

Human Resources Management

"Human Resource Management, Eighth Edition", continues to present both the theoretical and practical aspects of HRM. The theoretical material is presented throughout the text and highlighted via a …

Marketing Management

Edisi

-

ISBN/ISSN

007-124218-X

Deskripsi Fisik

812 hlm.

Judul Seri

-

No. Panggil

658.8 LUL M

Management

he process of accepting and preparing abstracts for presentation at an academic conference. The process consists of either invited or proffered submissions of the abstract or summary of work. The a…

Strategic Management Concepts and Cases

The purpose of this paper is to assess the acquired knowledge of university management students on strategy and strategic management concepts. Phenomenography was used in the analysis and a collect…

Operation Management

Operations management focuses on carefully managing the whole process to produce products or services economically. It utilizes the system view that underlies modern quality management thinking

Strategic managemen in action

Strategic Management in Action, 4/e is clearly differentiated from other volumes by its conversational writing style, increased use of pedagogy, and emphasis on readers doing strategy. The volume e…

STRATEGIC MANAGEMENT CONCEPTS AND CASES

survey of strategic management. Briefest concepts section in the market at 350 pages. Practical, skills focus with over 50 experiential exercises in the concepts portion. All cases are written excl…

Manajemen Investasi

Edisi

-

ISBN/ISSN

797-8190-58-0

Deskripsi Fisik

405 hlm.

Judul Seri

-

No. Panggil

658-152-7 FAB M

MANAGING PEOPLE AT WORK

People and their performance are key to an organization's effectiveness. This review describes an evidence‐based framework of the links between some key organizational influences and staff perfor…

Knowledge Management

Knowledge Management explores the concept of knowledge management (KM) from a leadership and strategic management perspective, providing a detailed overview of the process of designing and introduc…

Budgeting: Perencanaan Kerja, Pengkoordinasian Kerja, Pengawasan Kerja

Edisi

2

ISBN/ISSN

979-503-051-5

Deskripsi Fisik

324 hlm.

Judul Seri

-

No. Panggil

658.154 MUN B

Essentials of Managerial Finance

Now in its 11th edition, this best-seller is renowned for its excellent blend of theoretical and applied material, comprehensive support package and applicable real-world examples. In addition to i…

Dasar-Dasar Manajemen Keuangan (Jilid 2)

Edisi

-

ISBN/ISSN

54-07-027-2

Deskripsi Fisik

449 hlm.

Judul Seri

-

No. Panggil

658.152 WES D

Essentials of Financial Management

Edisi

-

ISBN/ISSN

978-981-4195-29-4

Deskripsi Fisik

613 hlm.

Judul Seri

-

No. Panggil

658.15 BRI E

Risk Management and Financial Institutions

Risk Management and Financial Institutions, Fifth Edition explains all aspects of financial risk and financial institution regulation, helping you better understand the financial markets—and thei…