Preparing You For the New World of Adverting and Promosition
Management Information Systems" is recognized for logical organization and clear descriptions. Focusing on the role of managers within an organization, the volume emphasizes the development of comp…
This streamlined paperback text with 11 chapters and 12 applications projects is the first text to put all of the case activities in the text. Management Information Systems is recognized for logic…
Focusing on therapeutic applications, this sweeping compendium provides complete, up-to-date, and reliable information on the newest and most widely used prescription and over-the-counter drugs. or…
The benchmark text for the syllabus organized by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O猬"Brien defines t…
Buku Sistem Informasi Manajemen Edisi 10 ini merupakan buku yang sangat populer dan banyak digunakan dalam bidang sistem dan teknologi informasi. Perkembangan yang begitu cepat dari kedua bidang in…
A textbook must be current, present concepts in an easy-to-understand format, and enable students to e active participants in learning. And helping you engage with projects that reinforce concepts,…
Nearly everyone in the world is influenced to some degree by advertising and other forms of promotion.Each chapter begins with a vignette that shows the effective use of integrated marketing commun…
Pengalaman menangani proses perencanaan selama bertahun-tahun dengan beragam jenis organisasi klien telah mengarahkan penulis pada kesimpulan bahwa ada tiga fase yang harus dilalui oleh manajer dal…
Unit 1. The American way of dying and death. Final chapters: stories of death that teach us how to live -- Technology and death power: redefining death -- The unsettled question of brain death -- A…
The panel and its staff have completed a comprehensive review and evaluation of the way independent audits are performed and assessed the effects of recent trends in auditing on the public interest