Strategic Management at all levels. Also courses in strategic marketing, organization theory, decision theory, public administration, and political science departments. Breaking away from the tradi…
A long-time market leader in this discipline, Slack has set the standards in Operations Management which other textbooks seek to emulate. Expert authorship, an engaging writing style, and an intere…
Bateman and Snell have consistently discussed and explained the traditional, functional approach to management, emphasizing how managers use planning, organizing, leading, and controlling. But Bate…
Management Information Systems for the Information Age, 3rd edition maintains the unique overall approach of the successful second edition: the right mix of traditional and leading edge topical cov…
Management Information Systems: Managing the Digital Firm: International Edition Laudon & Laudon Edition: 10 ISBN: 9780131579842 ISBN10: 0131579843 Format: Paperback ; 736 pp Published: 15/02/2007 …
Buku ini diilhami oleh berbagai pandangan, pengalaman penulis dalam berbagai kegiatan, pendapat dari pakar, utamanya pakar dalam bidang Management Sumber Daya Manusia.
Management Information Systems: Managing the Digital Firm: International Edition Laudon & Laudon Edition: 10 ISBN: 9780131579842 ISBN10: 0131579843 Format: Paperback ; 736 pp Published: 15/02/2007 …
Buku ini bertujuan untuk memberikan pengetahuaan bagi manajer dalam industri jasa tentang bagaimana sistem akuntansi berkembang, di pelihara, dan menyediakan informasi keuangan. Analisis manajerial…
Buku ini akan membantu Anda menyusun rencana bisnis yang cermat, termasuk mengetahui strategi, targeting, positioning, di tengah-tengah ketatnya persaingan. Buku ini menunjukkan bahwa untuk memenan…
This book contains the latest research and cases of well-known and not-so-well-known companies dealing with complicated strategic issues.
For Principles of Management courses.REAL Managers, REAL Experiences: Bring management theories to life! This bestselling principles text vividly illustrates management theories by incorporating th…
This edition highlights the major enterprise applications and technologies that are being used for achieving digital integration and enhancing organizational performance. It also calls attention …
Innovation is the practical implementation of ideas that result in the introduction of new goods or services or improvement in offering goods or services.
Create profitable brand strategies by building, measuring, and managing brand equity Kevin Lane Keller is recognized as one of the international leaders in the study of strategic brand managemen…
“Jika anda dapat mengukur kinerja, maka anda akan mudah mengelolanya,Jika anda mudah mengelolanya, maka anda akan mudah mencapai tujuan” Banyak manajemen yang kurang paham dalam menentukan I…
Offers a treatment of traditional topics in strategic management. This text provides coverage of contemporary topics such as digital and internet strategies, innovation and corporate entrepreneursh…
12: The Elements of Great Managing is the 2006 sequel to 1999's First, Break All the Rules, written by Marcus Buckingham and Curt Coffman. Based on Gallup's proprietary Q12 survey from the mid-1990…
The purpose of this paper is to assess the acquired knowledge of university management students on strategy and strategic management concepts. Phenomenography was used in the analysis and a collect…
Strategic Management in Action, 4/e is clearly differentiated from other volumes by its conversational writing style, increased use of pedagogy, and emphasis on readers doing strategy. The volume e…
Risk Management and Financial Institutions, Fifth Edition explains all aspects of financial risk and financial institution regulation, helping you better understand the financial markets—and thei…
In this book, there are eight sections which have the core of separate discussion and the core is explained in the form of chapters. In the first part, we will understand what marketing management …
Inti dari manajemen keuangan adalah bagaimana perusahaan memperoleh dana yang dibutuhkan dan bagaimana perusahaan mengelola dana tersebut secara teori dan praktek dijelaskan dalam buku ini. peyusun…
Ivancevichs Human Resource Management, 10e takes a managerial orientation; that is it takes the position that HRM is relevant to managers in every unit, project, or team. Managers are constantly fa…
Memberikan suatu landasan manajemen keuangan dengan contoh-contoh faktual. Selain itu juga memberikan berbagai alternatif yang dapat dipilih sesuai kebutuhan perusahaan ataupun organisasi. Dengan b…
Buku ini disusun untuk mewujudkan hal tersebut,dengan memahami indikator kinerja dan menyusun sistem manajemen kinerja yang bersifat kontekstual terhadap kebutuhan persaingan di alam global.
Buku inimenghadirkan suatu tampilan aktivitas fungsi operasi-operasi modern.
Management Strategy: Achieving Sustained Competitive Advantage, 2e, by Alfred Marcus, is a brief, focused paperback text, allowing ample time for the instructor to incorporate other materials commo…
Dalam edisi ini melanjutkan tradisi penulis akan kualitas dan keunggulan dalam menampilkan bagaimana perusahaan mencapai daya saing strategis, melalui gaya penulisan yang tepat waktu dan jelas. nas…
Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout Strategic Management, 12e. P…
Edisi pertama buku "Marketing Management" ini terbit pada tahun 1967 memperkenalkan konsep bahwa perusahaan harus mengusung semangat customer-and-market driven. Selanjutnya, empat puluh tahun berik…
Pemasaran ada dimana-mana. Formal atau informal orang dan organisasi terlibat dalam sejumlah kegiatan yang dapat disebut pemasaran. Pemasaran yang baik semkain menjadi unsur yang vital bagi keberha…
Buku ini telah menjadi buku teks di perguruan tinggi terkemuka di dunia sejak edisi pertama 1967. Sangat jarang ada buku teks yang dapat bertahan dalam jangka waktu yang sangat panjang. Kenyataan i…
Buku Perilaku Konsumen dan Strategi Pemasaran Edisi ke-9 Buku 1 ini bertujuan untuk memberikan pengetahuan dan keterampilan yang dibutuhkan oleh mahasiswa dan melakukan analisis konsumen yang bergu…
Salah satu cara efektif pengajaran manajemen adalah penggunaan metode kasus (case method), yang membawa kasus pengalaman manajerial dan bisnis nyata ke dalam kelas sebagai sarana (vehicle) memperte…
This book provides management students and practising managers with an understanding of managing the complexities of organizational change effectively. It discusses the techniques and methods that …